School of Business

Management

Bachelor of Business Administration (B.B.A.)

Where Your Legacy Begins

Management represents a popular business major because it prepares students to lead in a global workplace. According to the World Economic Forum, roles requiring distinctly “human” traits are expected to grow in the coming years, with General and Operations Managers and Organizational Development Specialists in the top 10 emerging jobs for 2022.

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Why Study Management

Management positions exist in every career arena. Where there are people to manage, there must be a manager. Organizing a team, supervising the day-to-day operations of a business, store or project are just a few examples of possibilities for skilled managers in every facet of the workforce. The major industries providing management careers include healthcare facilities, wholesalers, banks, business service companies, government agencies, insurance companies, retail businesses, and schools.

Management Courses

Students studying management develop a solid understanding on key business areas such as operations, organizational behavior, marketing, accounting, finance, economics, law, leadership, policy, and strategy.

Course Requirements

Up to 54 Transferrable Units

 

MGMT 100: Fundamentals of Business Enterprise
This course allows students to discover how a business works and how it impacts society. Business is studied as an integral part of a total social, political, and economic environment in all its various functional areas: accounting, finance, management, marketing, human relations, and how these areas interact. It explores how entrepreneurs find, screen, and evaluate ideas for new business opportunities. A key part of the course focuses on student teams’ development of a business plan for a new venture. Prerequisites: None.

MGMT 110: Legal Environment of Business
This course allows students to discover how a business works and how it impacts society. Business is studied as an integral part of a total social, political, and economic environment in all its various functional areas: accounting, finance, management, marketing, human relations, and how these areas interact. It explores how entrepreneurs find, screen, and evaluate ideas for new business opportunities. A key part of the course focuses on student teams’ development of a business plan for a new venture. Prerequisites: None.

ACCT 205 Financial Accounting for Decision Making
In this course, students will learn the principles of accrual accounting, basic processes of financial record keeping, and use of basic financial statements. Emphasis is on learning the strengths and weaknesses of financial accounting in order to better use accounting information to make financial decisions. Prerequisites: MGMT 100, Fundamentals of Business Enterprise; and MATH 220, Business Mathematics or MATH 249, College Algebra.

ACCT 206 Managerial Accounting for Decision Making
In this course, students will learn advanced topics in accounting with an emphasis on managerial accounting, including inventory costing, capital, and operational budgeting, and break-even analysis. Prerequisite: ACCT 205, Financial Accounting for Decision Making.

MGMT 301: Organizational Communication
The practice of written and oral skills as applied to human relations in an organizational setting. Emphasis is on the principles of effective listening, perceptual processes in communications, including an awareness of current issues such as the role of electronic media and communication processes within an organization. Prerequisites: MGMT 100, Management and Organizational Behavior, COMM 120, Public Speaking and WRIT 112, Academic Writing II.

MGMT 326: Management and Organizational Behavior
This course is a comprehensive overview of the management process and organizational behavior. The focus of the course is on understanding and managing human behavior in organizations. Topics include: fundamentals of planning, organizing; organizational culture and leadership; motivation; communication, managing across cultures; ethics and social responsibility; human resource management and development; interpersonal skills; teamwork and group dynamics; diversity; power and politics; authority and influence; managing change and conflict. High level of participation is garnered through the use of cases, simulations, discussion, and the class itself is viewed as a virtual organization. Prerequisites: MGMT 100, Fundamentals of Business Entrepreneurship and WRIT 112, Academic Writing II

MGMT 335 Managing Workplace Diversity
This course familiarizes students with the implications of increasing workplace diversity in the United States. It explores the complex interplay of ethnic, racial, gender, and other forms of diversity in organizations and its implications for decision making and organizational change. Lecture. Prerequisites: MGMT 110, Legal Environment of Business and WRIT 111, Academic Writing I.

MGMT 336 Management of Information Systems
This course analyzes the role played by information systems in a successful organization at the strategic level, where information technologies and systems can provide major competitive opportunities, and at the operational level, where the continuous flow of useful data and information is vital to managers. Students will develop the skills to use available information channels effectively and initiate new ones when the need arises. Lecture. Prerequisite: WRIT 111, Academic Writing I.

MGMT 340: Social and Political Environment of Business
This course is designed to explore the relationship between business and government in the United States. Through this course, the influence of environmental forces on business institutions and the impact of corporations on their environment will be studied. A central theme will be how business- society interaction changes the way companies are managed. Topics include business ethics, social responsibility, environmental policy, regulation, consumerism, affirmative action, politics, and current trends in organizational structures. Lecture. Prerequisites: MGMT 100, Fundamentals of Business Enterprise and WRIT 111, Academic Writing I.

MGMT 345: Global Enterprise
This course is an introduction to international business, including a review of those aspects of international economics, finance, and trade affecting international business decisions and operations. Topics include multinational enterprises, legal, political and socio-cultural considerations, and a survey of managerial solutions for recent and future trends in international business. Lecture. Prerequisites: MGMT 100, Fundamentals of Business Enterprise and WRIT 112, Academic Writ-ing II or WRIT 212, Rhetoric and Design.

MGMT 350: Business Ethics
This course explores the process of ethical decision making in organizations. It emphasizes the development and application of moral concepts in the resolution of ethical dilemmas faced by managers and entrepreneurs and addresses the issue of social responsibility in the worldwide capitalist economic system. Lecture. Prerequisites: MGMT 110, Legal Environment of Business; MGMT 326, Management and Organizational Behavior; PHIL 210, Ethical Systems; PSYC 200, Introduction to Psychology; and WRIT 112, Academic Writing II or WRIT 212, Rhetoric and Design.

FINA 360: Financial Management
This course provides an introduction to finance. Topics covered include financial statement and ratio analysis, working capital management, financial forecasting, leverage, time value of money, valuation of stocks and bonds, cost of capital, capital budgeting, and raising capital. Prerequisites: ACCT 206, Managerial Accounting for Decision-Making; ECON 203, Macroeconomics; and ECON 204, Microeconomics.

MGMT 366: Small Business Management
This course looks at practical solutions to common problems and decisions facing the small business manager. Topics include raising capital, organization, record keeping and accounting, personnel management, inventory control, marketing and sales, and taxes. Lecture. Prerequisites: FINA 360, Financial Management; and WRIT 112, Academic Writing II or WRIT 212, Rhetoric and Design.

MGMT 400: Operations Methods in Value Chain Management
Value Chain Management looks at the entire stream of value-adding units and activities in an organization. The categories include primary line-management activities from inbound logistics, production, marketing and sales, outbound services, and return actions. It also includes staff functions such as HR, infrastructure concerns, development, and purchasing. The course focuses on the quantitative techniques utilized by managers in these areas for problem solving and deci-sion making in business, including areas such as linear programming models, inventory and production models, decision making and project scheduling under certainty and uncertainty, transportation and trans-shipment techniques, decision tree construction and analysis, and PERT/CPM. Prerequisites: MATH 220, Business Mathematics or MATH 249, College Algebra; MATH 226, Busi-ness Statistics; MGMT 336, Management of Information Systems; and FINA 360, Financial Management.

MGMT 460: Managing Change and Conflict
This course provides a theoretical foundation for the change process, with practice in the application of concepts to genuine situations through the case-study method and simulations. Students will study the dynamics of change in individuals, groups, and organizations, focusing on theory, research, and current practices of facilitating the change process. Students will also study conflict versus confrontation and the development of skills needed to plan and augment change. There will be a testing of theories learned through group and individual projects such as role-playing, inter-viewing, real-world change incidents, and the group decision process. Lecture. Prerequisites: MGMT 326, Management and Organizational Behavior; and WRIT 112, Academic Writing II or WRIT 212, Rhetoric and Design.

MGMT 461: Leadership Theory and Practice
This course provides an examination of current theory in the burgeoning field of leadership studies, emphasizing leadership skills and their place in human resources management. Ideas of self-awareness, understanding the role of the leader, and sensitivity to individuals and groups will be taught. Students will learn the significance and implementation of vision statements and engage in a study of inspiration versus domination and motivation versus manipulation. Students will also explore the creation of positive self-image and group identity. Course activities include lecture, case study, experiential exercises, and group process. Lecture. Prerequisites: MGMT 326, Management and Organizational Behavior; MGMT 350, Business Ethics; and WRIT 112, Academic Writ-ing II or WRIT 212, Rhetoric and Design.

MGMT 474 Project Management
This course examines characteristics, problems, techniques, and methods of project management. Projects are typically short-term and high-tempo in nature and must be conducted within cost, scope, and time constraints. The course provides conceptual and concrete operational tools for projects and decision making in organizations using Program Evaluation and Review Techniques (PERT), Critical Path Method (CPM), and MS Project Systems. Students will study project management textbooks, learn project management software, and analyze project management problems and cases. Prerequisites: MGMT 336, Management of Information Systems; and WRIT 112, Academic Writing II or WRIT 212, Rhetoric and Design.

MGMT 483: Business Policy and Strategy
This course is the “capstone” course for business majors. It provides an opportunity to integrate previous studies in the functional areas of marketing, finance, accounting, production, and management. Organizations are analyzed with respect to the effectiveness and appropriateness of strategies and goals in each of the functional areas and the synergies of those areas for achieving optimal results consistent with their respective missions. The major topics covered include competitive analysis, the strategic management process, the role of the chief executive officer, strategy formulation and decision making, and strategy implementation. Lecture. Prerequisites: Senior standing; MGMT 400, Operations Methods in Value Chain Management; and WRIT 112, Academic Writing II or WRIT 212, Rhetoric and Design. Note: A minimum grade of “C” or better in this course is required to graduate.

MGMT 490: Management Internship
Students gain practical experience in management through on-the-job experience complemented by an academic requirement and periodic meetings with the internship coordinator. Students are required to complete a contract in advance of registration, perform at least 120 hours in the internship, and submit an application, weekly reports, mid-term and end-of-term evaluations by the student and the supervisor, and a minimum ten-page report of the experience. Prerequisites: Management major with senior standing and contract approval by the internship coordinator and/or the Management department coordinator.

MGMT 327: Human Resources Management
This course explores basic principles underlying formulation and administration of human resource management, such as recruitment, selection, orientation, training, development, compensation, benefits, safety, and health. Lecture. Prerequisites: MGMT 326, Management and Organizational Behavior and WRIT 112, Academic Writing II or WRIT 212, Rhetoric and Design.

MGMT 330: Managerial Persuasion
This course provides an understanding of the theory and processes of bargaining, persuading, and negotiation in organizational settings. Students develop skills through extensive case analyses, role playing, and simulations. This is designed for the broad spectrum of bargaining problems typically encountered in business. Lecture. Prerequisites: MGMT 326, Management and Organizational Behavior and WRIT 112, Academic Writing II or WRIT 212, Rhetoric and Design.

MGMT 360: Fundamentals of Entrepreneurship
This course provides an overview of the basic principles and processes of entrepreneurship. The entire entrepreneurial process is investigated, including conceptualizing, identifying and quantify-ing opportunities, and examining tax and legal considerations. Topics include start-up opportunity analysis/assessment, self-appraisal of entrepreneurial characteristics and leadership potential, the business plan, financing and raising capital, and building and leading an effective organization. Lecture. Prerequisites: MGMT 100, Fundamentals of Business Enterprise; FINA 360, Financial Management; and WRIT 112, Academic Writing II or WRIT 212, Rhetoric and Design.

MGMT 364: Family Business Management
This course focuses on the challenges and opportunities of managing the interests of two distinct yet overlapping institutions: the firm and the family. Key topics include understanding the uniqueness of family business in terms of culture, stages of evolution, career planning, business ownership, family structure, sibling rivalry, insurance and legal issues, and organizational issues such as succession and estate planning. Real world family cases are examined in depth and local family business owners serve as invited speakers. Lecture. Prerequisite: MGMT 326, Management and Organizational Behavior or MG 310, Principles of Management; and FINA 360, Financial Management or FI 360, Financial Management; and WRIT 112, Academic Writing II or AW 112, Academic Writing II.

MGMT 367: New Venture Creation
This course focuses on the pre-start-up, start-up, and early growth of business ventures. Subject matter of the course is organized around the following themes: seeking and evaluating opportunities for new ventures, leveraging resources to convert those opportunities into viable businesses, and developing appropriate entry and exit strategies. Taking an applied approach, each student interviews a local entrepreneur and develops a detailed business plan for a new venture that they believe has the potential to impress a prospective investor. Lecture. Prerequisites: MGMT 360, Fundamentals of Entrepreneurship; and WRIT 112, Academic Writing II or WRIT 212, Rhetoric and Design.

MGMT 368 E-Commerce Fundamentals
This course is designed to provide an overview of the key elements of e-commerce. It introduces students to the fundamentals of doing business in the digital economy. Topics include e-commerce; Internet technology; e-commerce applications in the field of marketing, business to business (B2B) and business to consumer (B2C) network platforms; and legal, security, tax, and policy issues pertaining to e-Commerce. Lecture. Prerequisites: MGMT 100, Fundamentals of Busi-ness Enterprise; and WRIT 112, Academic Writing II or WRIT 212, Rhetoric and Design.

MGMT 3703: Business Website Management
This course provides individuals with the tools to operate an organization’s web presence. Practical and theoretical aspects are combined to provide students with the skills to develop promotional, business-to-consumer, business-to-business, project-based, and community-based websites. Practical outcomes include building a personal website using html, css, and JavaScript, as well as experimenting with different design tools. Theoretical outcomes include gaining a high-level view of the Internet’s effect on business, ways to use the Internet to enhance differentiation, and increased knowledge of current trends.

MGTM 3704 Trends and Dilemmas in Management
This course takes a critical look into management, from its formal introduction in the late 19th century and its multi-directional evolution in the 20th century, to its current stage, in which many of the past developments and trends are criticized. Students will be exposed to a number of contemporary management issues at national and global levels and encouraged to reflect critically on these issues. The intention is not to formulate answers to these issues, but to become aware of them, thus gain increased preparedness for the challenges that await in near-future business-related settings. Students will use BusinessWeek, Forbes, Fortune, Fast Company, Entrepreneur, Inc, or other popular business resources as providers for weekly dialogue and brainstorm topics. With philosophical roots of politics, ethics, globalization, economic and financial trends revealed, students will be encouraged to step outside a narrow perceptional framework and into the broad and creative realm of future trends.

MGMT 3707 Visual Data Analytics
This class will teach students how to analyze complex datasets and present them in an appealing visual fashion. Students will learn industry software tools, as well as develop their own analysis skills by tackling real-world problems. Each person will build a portfolio for potential employers. Students will use Tableau, SQL, and Excel to create infographics, charts, and other unique data visualizations. Prerequisite: MGMT 336 Management of Information Technology

3709 Big Data Analytics
This course introduces students to big data in business. Students will develop skills to generate useful insights from large amounts of data. These skills will be paired with information on how data can drive business strategy through analytics. Students will work with common database systems and SQL. A key element of the course is an emphasis on accurately analyzing and presenting findings. This introductory course requires no programming experience, but does require students to have proficiency with Microsoft Excel. Prerequisite: MGMT 336, Management Information Systems

MGMT 3710 Social and Civic Innovation and Change
The class focuses on designing change and leading innovation for public benefit. The class will provide a cross-disciplinary examination of issues that will inspire new ways of understanding and tackling societal issues through best practice approaches in nonprofit and charitable organizations, public and private partnerships, multi-industry collaboration and social entrepreneurship. Prerequisite: MGMT 100, Fundamentals of Business Enterprise

MGMT 465: International Management
This course focuses on identification, analysis, and resolution of managerial issues of organizations and policy for global managers both here and abroad. Emphasis is placed on the special problems of adaptation to different sociological, cultural, legal, political, and economic forces. Lecture. Prerequisites: MGMT 345, Global Enterprise; and WRIT 112, Academic Writing II or WRIT 212, Rhetoric and Design.

MGMT 4705: Social Entrepreneurship
This course is offered as an entry point for those interested in learning more about social entrepreneurs, their strategies and tools, and their expanding role in global problem solving. The field of social entrepreneurship has experienced dramatic growth over the last decade. Young people around the world aspire to be social entrepreneurs. Social entrepreneurship is the path to which aspiring change-makers of all ages are turning. Becoming a social entrepreneur is a top career choice on college campuses and globally today and social entrepreneurs such as Wendy Kopp (Teach For America), Seth Goldman (Honest Tea), and Nobel Prize winner Muhammad Yunus (Grameen Bank) enjoy awareness and respect on campus and in capitals around the world. In this course students will obtain an understanding of the meaning of social entrepreneurship, become familiar with the introductory skill sets and frameworks necessary to become a change agent, strengthen their diagnostic, evaluation and planning skills as social entrepreneurs & organizational leaders, and improve practical knowledge and competencies important to effectiveness in social innovation and enterprise leadership. Prerequisites: MGMT 100: Fundamentals of Business Enterprise; MGMT 110: Legal Environment of Business; and WRIT 112: Academic Writing 2 or WRIT 212: Rhetoric and Design.

MGMT 4706: Cybersecurity and Database Management
This course addresses the various issues and methodologies regarding the Database management Systems and Cyber Security in Business. Major topics include the design and implementation of computerized Databases; Data Administration; Data Interdependence, Integrity, Privacy, and Access. It also focuses on important Cyber Security issues: Internet, Intranet, Spam, Phishing, Cyber Crime, Identity Theft, Online Payment Fraud, Transactional Security, Payment Systems & Legal Issues. Prerequisites: MGMT 336, Management Information Systems.

MGMT 4707: Residential Lending Principles
This course is designed for students who want a career in real estate or for working financial professionals who want to expand their current career prospects. The course assists those preparing for the real estate sales license examination and covers the instruments, institutions, lending practices and regulatory topics in the financing of residential real estate. Prerequisite: FINA 360 Financial Management.

MGMT 4708: Advanced E-commerce Strategies
This course is designed to provide students with an advanced and comprehensive understanding of how companies use e-Commerce strategies and applications locally and internationally to support and expand their businesses. It helps students master strategies necessary in the growing digital and mobile economy. The course highlights how businesses can leverage Internet technologies and e-Commerce tools to increase revenues, competitiveness, and profitability. Topics include managing the digital business infrastructure, knowledge management, international digital business strategy, supply chain management, e-procurement management, customer relationship management, change management, latest e-Commerce trends, and social, legal, trust, privacy, and international issues pertaining to advanced e-Commerce business strategies. Prerequisite: MGMT 336, Management Information Systems.

MGMT 337: Leadership in Action
A topical course in which, alongside the course instructor, business leaders will serve as guest lecturers to discuss the day-to-day challenges of organizational leadership. The invited leaders will derive from a variety of work environments and positions, so that challenges and opportunities at the operational, tactical, and strategic level can be reviewed. Students will have to formulate questions to present to the speakers, and prepare weekly reviews of their personal take-aways from these lectures. In addition, each student will identify a book on leadership, which he or she will briefly present to the class on pre-assigned dates. Students will further identify a team-based leadership project, which they will develop on a week-to-week basis and report to the entire class.

Top Reasons
to Study Management at Woodbury

Location

Studying Management at Woodbury places students in the heart of the professional services headquarters of the west coast, Los Angeles County.

With management careers in high-demand, students can intern and work in the Los Angeles area where development in real estate, hotels, entertainment, and tourism continuously expand.

Rigorous Curriculum

We guide you through a rigorous curriculum while learning various sides of business consulting and the human touch through civic engagement.

Management majors build business portfolios, engage in mock interviews, and learn strategy consulting.

We prepare our students to market themselves through elevator pitches and business plan competitions.

Inclusion

We embrace a multicultural learning environment where each student receives equal and personalized attention.

Our faculty come from over a dozen different countries and academic and industry backgrounds, which creates remarkably stimulating and enriching learning opportunities for the entire community.

Watch: Management at Woodbury

Student Sandra Gutierrez-Mata talks about the Management program at Woodbury University.

A Message from our
Management Chair

Woodbury faculty are accomplished, caring academics and professionals dedicated to supporting the success of students throughout their academic journey. They bring their professional expertise to students and work closely with them to teach the skills and theory required to enter professional practice or pursue advanced study. Through this individual attention, Woodbury fosters close mentoring relationships between faculty and students in a supportive and encouraging environment.

FACULTY DIRECTORY

 

Dr. Svetlana Holt, Ed.D.
Associate Professor of Management

“The study of management provides a head start to students of any major and concentration who aspire to leadership positions in private and public enterprises, both big and small.

Studying management is about effectively and ethically organizing and leading oneself and others, analyzing relevant data, improving planning and decision making, and helping individuals, teams and organizations meet their full potential in dynamic work environments.

Our team will provide you with all the tools and guidance to help you build your own brand and reach a higher level of erudition and efficiency, but ultimately, this is your education, and its quality and quantity is up to you!”

“Projects such as introducing a local franchise into the global marketplace enabled me to pursue an entrepreneurial venture and led me to be aware of global regulations and competitive business environments.”


— Rumana Khan, Alumna

“I was able to get one-on-one interaction with all my professors and because of this support and guidance I am now ready to enter the business world.”


— Karina Lema, Alumna

“I have learned many tactics such as how to operate a business, how to work with others, how to make tough decisions and how to become a better leader.”


— Jennifer Estrada, Alumna

Listen to an interview with Management student, David Manikad

 

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Civic Engagement

Preparing Responsible Leaders

Supporting Our Community

Our management students actively give back to the local business community. Here is a sample of our student projects:

  • Temple City Emmanuel Church of Nazarene (Sunday School lessons for toddlers)
  • Burbank Animal Shelter
  • Dream Center (Pentecostal Christian Church mission in Echo Park) – loading/unloading food trucks
  • Immaculate Conception School (tutoring/mentoring students from disadvantaged backgrounds)
  • “Loaves and Fishes” (pantry and thrift store stocking)
  • Hope of the Valley rescue mission (1) (setting up clothing collection campaign and donating)
  • Hope of the Valley (2): Serving the homeless meals.
  • Burbank Temporary Aid Center (1): Organizing, collecting, boxing, tagging, and disposing of food packages.
  • American Red Cross: donating blood for the purpose of helping in the Nepal disaster.

Accreditations

AACSB International: The Association to Advance Collegiate Schools of Business
ACBSP: Association of Collegiate Business Schools and Programs
WSCUC: Senior College and University Commission (formerly WASC)