Faculty / School of Business

Thuc-Doan T. Nguyen

Marketing Professor, School of Business


Thuc-Doan T. Nguyen is a marketing professor at Woodbury University. She has taught courses in marketing research, international marketing, consumer behavior, and strategic marketing, Her research interests include but are not confined to online consumer behavior, public health, and the globalization of consumer culture in transitional economies, and marketing and public policy. Her research has been presented at academic conferences such as the Association for Consumer Research Conference, Marketing and Public Policy Conference, Consumer Culture Theory Conference, Macromarketing Conference, Summer AMA Conference. Dr. Nguyen has published her work in journals such as Journal of Consumer Research, Consumption, Market, and Culture, Journal of Macromarketing.

Education

Ph.D, Marketing - University of Utah