Fashion Marketing Prof Featured at MAGIC
Woodbury University School of Business' Wendy Bendoni, a fashion marketing professor, is blogging about WWDMAGIC and helping to launch a new multi-platform digital experience at the Las Vegas show. MAGIC is fashion's most comprehensive collection of women’s apparel, accessories, and footwear, showcasing more than 2,000 emerging to established labels across every pricepoint and trend. Presented in collaboration with Women’s Wear Daily, WWDMAGIC features expert fashion forecasts, exclusive networking events, cutting-edge seminars, and all the styles of the season. In addition to Bendoni, Woodbury students are at the show and will be part of this new platform at MAGIC.